May

13

demand-rises-for-corporate-headshots-in-vancouver Alica, photographed for a corporate headshot in studio. (Photo by Julia Pelish)

If you work for a small- or mid-sized company it’s likely you’ve been asked to have a corporate headshot taken. The advantages those companies have over large businesses is their ability to offer personal service and to be community focused. Headshots allow customers to connect with the faces of the people they do business with, and are necessary complements to bios of executives, managers and office staff.

Where large businesses tend to control their brands by spotlighting only one or two faces in their companies, smaller businesses benefit from being open and inclusive. They can also make a great impression with an online storefront that’s professional, fun and contemporary. Attaining such an accomplishment means having top-notch web design, copy content and imagery.

With corporate headshots, the key is consistency. The photographs will likely be a standard size on the website to fit the page template, so no one person’s headshot should stand out or be minimized. Taking the photographs in front of a backdrop and under professional lighting will ensure consistent images of all staff members. The corporate headshots, which start at $95 and include a CD of images, can also be taken in your office or at a location of your choice. One reason why you might want to take the headshots outside of the photographer’s studio is to take advantage of an environment where your staff and customers feel comfortable.

The difference between corporate headshots and acting headshots is surprisingly vast. With acting headshots, directors and producers have certain poses and looks they want to see. For a corporate headshot, the desired look is usually professional and friendly. When you’re ready to have yours taken, contact me to book the date.


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